This post is part of the Scandalous Beauty 25 Days To A Better Beauty And Fashion Blog Challenge! For even more tips, be sure to check out Erin’s Guide to Better Beauty Blogging.
Organizing your content for people to easily find articles is vital in getting page views, bounce rate and recycled posts. Do not neglect this part! One day, about a year ago, I went through my archives and edited all of these things.
Pages: These are the stand alone pages on your blog. Use these as “mini-websites”, housing the most important info on your blog. For instance, I use pages for my vague, ridiculously outdated about section (this will be an assignment in the challenge!), archives page (also a forthcoming assignment in the challenge), and for my guide to blogging as well as the headquarters for this challenge. The fewer pages, the better. This is anchored information.
Categories: These hold a larger collection of more broad topics. For instance, I have categories for style, makeup looks and swatches. You can also create sub-categories. The “makeup looks” and “swatches” pages both have a parent category called makeup.
Tags/Labels: This is the place to categorize the common denominators in your posts. Here you can be super specific.
- By brand: H&M, Gucci, L’Oreal
- By color: blue, turquoise, red
- By series name: The Red Lip Series, Quest for the Perfect Foundation
- By type of product: mascaras, blazers
Tomorrow’s post will feature ways to get people to interact with your site!